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Small Business Towards SEO

Small business owners who are looking to start off their SEO campaigns, has lots of options available to them. But still, the dilemma is still there, either you go for a full service option or just pay a consultant to do the services. You can also use the black hat or white hat or maybe just manage your sites SEO on your own time and pace. At the end of the day, these options has its plus and minus-es for small business owners in considering before making that big step.

 You and SEO

The Positive Side

In the internet, there are no shortage of information for site and small business owners looking at self developed SEO strategies. So, the best idea, start at least by master-ing a litlle search engine SEO guidelines provided for FREE both by Google or Bing (preferably Google since theh many FREE add-ons provided). They have a tonnes of information for site owners for them to take full opportunity and simple enough to learn its basic curves. Find out the dos and dont acceptable according to the search engines webmasters and try to follow the basic guidelines provided.

There are probably hundreds of on-demand webinars and live support you can extract information and download, and some of them are printable too. Many of these SEO industry players and companies have plenty of information through articles and write-ups. You can also find SEO driven workshops and short trainning programmes for FREE, either locally or overseas. Just find the the right time to gather the information required to start off your SEO campaign.

You manage SEO = Less Expensive ?

The Negative Side

The road to SEO success is winding, but by the right way by no means short, nor is it easy. The big difference is between reading how to start something and implementing the knowledge properly and effectively. Nowadays, many site owners run afoul from the search engines just because they did not realizing they are doing something wrong. Normally in each cases, their site loses traffic and slipping in the SERPs and they dont know why or how to fix it. You can learn just about everything you need to know about SEO yourself, but in another hand certain skills only come through experience.

With plenty of information out there about SEOs, its also very easy to get mixed ideas and messages. Youll probably get drowned by various SEO techniques which you are totally clueless. One blog says you can do this and another article says you do something else, so which advice you will take and follow through? Dilemma driven by different perspectives.

In my opinion, I think the only option for a small business owner should head clear of, by working with experienced and well trained SEO consultants and individuals. There are plenty out there, but at the same time only a handful can be reached. I rather see small business owners take some time, a year or so, to learn the SEO basics curves for themselves and then slowly upgrade by working with SEO individuals, when the time comes, hire them for a full service. Working with these professionals will actually provided you options in bringing your business to the next level.

Available link for download

Optimise Blogger H1 Tags Best Search Results and SEO

Optimised Blog Headers Tags?

Optimising your standard blogger template or themes is a must nowadays. Changing your Header H-Tags is part of the techniques by advance blog owners and web developers for better search results. It is also a powerful SEO method that would be the basis for your blog on-page optimisations techniques.

Out of the box, blogger.com templates and themes comes with dedicated H tags (Headers Tags) for its blog posts and blog static pages. A  blogger static page would be your "Home" page, "About Us" page or maybe your "Contact Me" page.

A header tag are indicators for the importance of a page structure which is; H1 would be your Post Title, H2 tags dedicated for your posts descriptions or sub titles and so forth.

For Blogger themes and templates, the H1 tags is dedicated for your blog title and H2 tags would be for your blog posts titles. For search engine optimisation, to make your blog posts more relevant to search engines, it is recommended to change your blog posts titles to H1 tags. Thus will prevent duplications of post to blog titles, which would definitely harm your articles and posts in search engines result pages.

This tutorial will help you to re-arrange your Header Widgets tags automatically by tweaking your themes or template HTML code. This simple and easy tweak will definitely turn your blog pages and posts to a more search engine friendly site for web crawlers and boost your blog on line presence.

Restructure your Blogger Themes and Templates H-Tags for Search Engines Best Results.

Automatically change your blog Header widget H-Tags

> Go to blogger.com > "Your Blog"  > Dashboard > Template > Backup/Restore  > (Pop Up Window) Save your existing templste to your PC.

> Go to Edit HTML > Proceed >  Tick on Expand Widget Templates.

> Press Ctrl-F and copy the code below and paste to your search bar > press Enter.

<div class=titlewrapper><h1 class=title><b:include name=title/></h1></div>

> You will find a line of codes which would look similar to this:-

<div class=titlewrapper>
<h1 class=title>
<b:include name=title/>
</h1>
</div>

> Copy the code below and replace with the line of codes above > click Save.

<b:if cond=data:blog.url == data:blog.homepageUrl>
<div class=titlewrapper>
<h1 class=title>
<b:include name=title/>
</h1>
</div>
</b:if>
<b:if cond=data:blog.pageType == &quot;item&quot;>
<div class=titlewrapper>
<h2 class=title>
<b:include name=title/>
</h2>
</div>
</b:if>

Explanation: What this does is to re-organise your Header widgets to automatically switch your Home page H1 (Blog Title) tags to H2 tags on your blog posts. And in the same event, on your blog Home Page, your blog post title snippets will be indicated as H2 tags, thus preventing from duplications of H1 tags on the home page it self.

Changing your Blog Posts Titles H-Tags 

While still in Edit HTML window:-

> Press Ctrl-F and copy this code: h3 class=post-title entry-title - and paste to your search bar.

> Press Enter and you will find a similar line of codes like below:

<b:if cond=data:post.title>
<h3 class=post-title entry-title>
<b:if cond=data:post.link>
<a expr_href=data:post.link><data:post.title/></a>
<b:else/>
<b:if cond=data:post.url>
<a expr_href=data:post.url><data:post.title/></a>
<b:else/>
<data:post.title/>
</b:if>
</b:if>
</h3>
</b:if>

Note: Certain themes would have a slight difference coding depending on the template designers, but the above line of  codes would be a good indicator.

> Now replace H3 code to H1 at the start and ending of the given line of codes.

> Click Save and Preview your Blog.

Explanation: What this does is to replace your blog posts H3 tags to H1 tags all through out your blog site, even for your previous and future posts and articles.

Your CSS Stylesheets

When changing your H1 to H2 tags vise versa, certain stylesheets of your standard blogger templates have some differences. Additonal code is required to synchronise the changes with the above tags; while still in Edit HTML window:-


> Press Ctrl-F and copy this code:  ]]></b:skin>  - and paste to your search bar. Press Enter.

> Copy code below and paste above the given code:-

h1.post-title, .post h1 #blog1 h1, #blog H1 {font-size:1.5em;}

> Click save and Preview. You can change the font height which suits your blogger template

Note: You can change your blog title sizes by adding the numbers in the code above, for instance 1.5em equals to 150% larger than your existing font size, and so forth.

Congratulations! You have successfully optimised your blog main header-tags. You can use free online tool such as SEO Site Tools to re-check if the steps above was successful. Just click the browser built SEO Site Tools here if youre using Google Chrome and install. Installation is pretty much straight forward and with a simple click on your browser, it can detect your blog H-Tags instantly.

But wait! How about the other H-Tags? What about optimising H2, H3 and the other header tags for your blog for full on page optimisation?

Dont worry,  below are several links for you to optimise your blog pages H-Tags including basic optimisations techniques. If you have any quires, you can just leave a message below and we will gladly assist you. Note that we are +800 GMT, so time difference can be a slight factor for support, but never the issue. Shout out to Googlertech for the assistance and help for this tutorial.

Available link for download

Optimising Blogger Header H1 H2 H3 Tags For Better SEO SERPs

Organise your blog pages H-Tags

Yet another back to back tutorial for optimising blogger standard themes and template Header Tags (H1/H2/H3) for better search engine results and SEO. If you did not catch on the re-structuring your blogger H1 and H2 tags for blog title and post title, you can visit this tutorial for reference.

Here we are going to focus on the later H-tags for better on-page optimisations for your blog pages and posts. With re-structuring your blog header tags, it will make your blog more search engine friendly. Hence providing better on-line presence for your blog or site.

Changing your Blogger Widgets H-Tags

<b:include name=quickedit/>
</b:includable>
</b:widget>
<b:widget id=PopularPosts1 locked=false title=Popular Articles type=PopularPosts>
<b:includable id=main>
<b:if cond=data:title><h3><data:title/></h3></b:if>
<div class=widget-content popular-posts>
<ul>
<b:loop values=data:posts var=post>
<li>
<b:if cond=data:showThumbnails == &quot;false&quot;>
<b:if cond=data:showSnippets == &quot;false&quot;>
<!-- (1) No snippet/thumbnail -->
<a expr_href=data:post.href><data:post.title/></a>
<b:else/>

Note: This is an excerpt code from the Popular Post widget. 

Available link for download